Are you attracting the right customers for your business, or are you stuck in a cycle of working long hours for clients who aren’t the right fit? In this episode of The Business Behind Your Business, host Paul Sweeney sits down with Marama Carmichael, CEO of Oracle Tree, to uncover why so many business owners struggle […]
One of the most time-consuming and frustrating challenges faced by businesses are meetings, and especially board meetings. From chasing down reports to dealing with last-minute changes and version control issues, the process can quickly become a logistical nightmare. And what a headache (and waste of time) it is reading a slide show on your phone […]
Struggling to close deals? Losing potential customers because you’re not following up effectively? You’re not alone—most business owners and entrepreneurs give up after just two or three follow-ups, missing out on massive sales opportunities. In this episode of The Business Behind Your Business, sales expert Jacob Hicks shares why consistent follow-up is the secret weapon for increasing conversions, […]
Struggling with supply chain issues? Wondering how disruptions could impact your business—or how to prevent them? You’re not alone! Supply chains became a hot topic during COVID-19, but they remain a critical factor in business success today. Whether you’re a small business owner, entrepreneur, or industry leader, understanding how supply chains work (and how to manage them) can […]
Feeling overwhelmed with endless tasks in your business? You don’t have to do it all alone! In this episode of The Business Behind Your Business, we uncover how virtual assistants (VAs) can help you regain your time, reduce stress, and grow your business more efficiently. If you’ve ever felt stretched too thin or unsure about […]
Are you struggling to generate high-quality leads without spending a fortune on marketing? In this episode of The Business Behind Your Business, we uncover a game-changing strategy that can double or even triple your lead conversion rates—without increasing your marketing budget! Our guest, Maxwell Nee, Chief Revenue Officer at ScoreApp, reveals how quiz marketing is […]
Starting a business is easier than ever, but building a successful one? That’s the real challenge. Many entrepreneurs dive into start-ups without fully understanding the risks, market demands, or financial pitfalls—leading to failure before they even get off the ground. In this episode of The Business Behind Your Business, host Paul Sweeney sits down with Peter Deans, […]
Are you struggling to keep your business afloat, or wondering how to take it to the next level? In this episode of The Business Behind Your Business, we uncover the secrets of business turnarounds, leadership, and growth strategies with expert Mike Dunlop. With a track record of reviving over 34 failing businesses, Mike shares proven strategies that can […]
Want to create high-quality videos for your business but don’t have the budget or expertise? Video marketing is one of the most powerful tools for engagement, but traditional production can be expensive, time-consuming, and complex. In this episode, we uncover how AI-powered tools can help businesses create professional videos at scale—without breaking the bank. Join host […]
Are you struggling with disengaged employees, declining productivity, or a team that seems to have mentally checked out? You’re not alone. The rise of quiet quitting—where employees do the bare minimum instead of actively contributing—has become a major challenge for businesses. But what if quiet quitting isn’t the real problem? What if it’s just a symptom […]
Are you a small business owner worried about cash flow, rising tax debt, or financial uncertainty? You’re not alone. Many SMEs struggle with these challenges, but the good news is that there are practical strategies to help you navigate them. In this episode of The Business Behind Your Business, we sit down with insolvency expert Bruce Gleeson […]
In this reflective episode of The Business Behind Your Business, host Paul Sweeney recaps key insights from 2024 and provides actionable advice for setting your business up for success in 2025. Paul emphasizes the importance of revisiting your business’s purpose and strategy, systemizing operations, leveraging technology like AI, and empowering your team to achieve their best. […]
When selecting a business structure for a small business, there is a cheap way and an expensive way. The cheap way is to do it right first time – by getting advice from an experienced professional. But the expensive way is commonly disguised as the ‘low-cost’ method. Make sure you consider the real costs of setting a […]
You might be surprised to find out just how many different government grants and assistance programs are on offer. Depending on your specific business and the markets you supply to, different grants might be applicable. Is your business leaving cash on the table? By not taking advantage of government grants and incentives which may be […]
Recent amendments to the Fair Work Act 2009 (FW Act) change the workplace entitlements and obligations for casual employees. These changes came into effect on 27 March 2021. In February 2021 (episode 24) Paul Cripps and Philip van den Heever discussed the changes that were in the pipeline for casual employment. Paul Cripps from PK […]
The 2021 Financial Year has just finished. For many the results will not be great. We all want it to have a better year coming forward. So, what do we need to do now? In this episode, Paul Sweeney outlines 7 steps to take now to make your next financial year better. Paul Sweeney Chartered Accountant & […]
Declining or flat-lining profits (or even profits that aren’t increasing as quickly as you’d like) could be a major red flag for a small business. However, many business owners fall into the trap of doing the same things that worked in the past and hoping to achieve the same or better results – despite the […]
A lot of these family businesses haven’t properly recovered from the impact of the first round of COVID-19 lockdowns during 2020. What should you be focusing on as a business owner especially during a second and subsequent periods of COVID lockdown? Bruce Gleeson shares with us what all business owners in crisis or financial difficulty […]
Learn all about how content marketing can help you grow your business. Join Leanne Shelton from Write Time Marketing as she explores these issues. As a business owner, you may be an expert in your field, but are you also an expert in describing your business, services or products? And how they are going to […]
How do you manage employee leave during a COVID lockdown? If your employees are unable to take leave, how do you as an employer manage the increasing liability for annual leave accruals? Can you force an employee to use their annual leave while your business is in lockdown? Can an employee cash out some of […]
In our 50th Episode, Bruce Gleeson is back to share his 10 Essential Steps to Take Now If Your Business is in Crisis. After our last conversation with Bruce, which was only a couple of weeks ago, we discussed “What you should be doing when your business is in trouble”. Some of the feedback we received […]
Paul Murray, founder of AccountKit, shares his experience of the start-up process from an idea, to a minimum viable product, to now having an established business that recently celebrated it’s 5th Anniversary. Paul Murray shares some key lessons for anyone contemplating starting a business or for anyone who has already launched their business. Key points […]
Paul Sweeney and Paul Cripps discuss three essential tools that every business needs. Accounting software – accounting (including payroll), bookkeeping, taxation CRM Software – Customer Relationship Management Software Sales Tools – the process where a prospect commits to buying from you Accounting Software Accounting is, as everyone knows, an integral part of operating any business. […]
How do you manage talent when everyone is working remotely? It’s a question being asked by many business owners and managers during these current periods of uncertainty and continued COVID lockdowns. So how do we manage our employees who are working virtually? Harry Nathoo and Paul Cripps discuss how we can achieve this. They suggest […]
How do you succeed in small business? Paul Sweeney shares some of the key steps and tools all business owners should have in place to help them succeed in business. In this episode, we explore how using each of these contributes to running a successful business. Get advice before starting: Business Plan Budget and Cashflow […]
This week we’re looking at a topic that is very relevant in today’s business climate. Paul Sweeney explores the question: If you are going to survive in small business, it will be necessary to know what your cash needs are going to be, both cash in and cash out. What do you need to consider when […]
We are joined by Daniel Munday, the host of Small Business Dads podcast and the owner and manager of DPM Performance, who specialise in supporting the fitness needs of people who are 40+ years old. We talk about some of the tools and strategies we use in creating a podcast, plus we discuss the challenges and triumphs […]
The challenges facing businesses just keep piling up. But by being adaptable in your thinking, you can create a better path forward for you and your business. Avoid that sense of deja vu with some solid business planning (and implementation!) Paul Sweeney explores how you can keep your business moving forward once lockdowns end and […]
As businesses begin opening up, there is the added responsibility of enforcing the government’s mandate on restricted access to the unvaccinated. Some important questions need to be asked: Are you confident about dealing with potentially aggressive confrontations at work? What training do you or your staff have in handling conflict? What are the benefits and […]
Harry Nathoo from Keystone Active Learning talks about the future of work. The future of work is characterised by rapid and large-scale changes that will affect all industries, in how work gets done over the next decade. This will be influenced by technological, generational, and social shifts. For example, the growing adoption of artificial intelligence […]
This week, we’re excited to have Paul Cripps (PK People Solutions) back to shed some light on The Great Resignation Race that we’ve been hearing about in the media – and how it will impact Australia. Some reports indicate that between 25% and 40% of people are considering moving on in their jobs. Find out […]
Part 2 of our Future of Work series with Harry Nathoo from Keystone Active Learning. What skills will you need to successfully navigate the future of work? The future of work is characterised by rapid and large-scale changes that will affect all industries, in how work gets done over the next decade. This will be […]
The introduction of director ID will create a fairer business environment by helping prevent the use of false and fraudulent director identities. This will go a long way to better identifying and eliminating director involvement in unlawful activity. Shareholders, employees, creditors, consumers, external administrators and regulators are entitled to know the names and certain details […]
How will your business be affected by the events happening in the domestic and global economies? What can you do to prepare your business to take advantage of the opportunities and minimize risk from adverse conditions? Jim Mills from Merit Planning Hills talks about what is happening in the markets and in the economy and […]
Technology is wonderful for business, make no mistake. It helps you deliver a more efficient, consistent and effective outcome. For instance, using technology to improve efficiency with compliance and administrative activities gives you more time and resources to apply to value-producing activities like marketing and sales. But we can also fall into the trap of […]
Why is documenting your business systems important? Mitch Kenny from Maus Software explores the benefits around having your business processes documented. Some of the benefits include: Less reliance on a single business owner/manager Opportunities for scale and growth Improved overall efficiency Mitch discusses barriers that often prevent business owners from documenting their systems. The myths […]
