Podcast

80 – Turning Your Passion into a Business

May 17, 2022

Are you ready to turn your passion into a business? Sister2Sister pop duo did exactly that when they opened the popular Sister2Sister School of Singing in 2004. They successfully moved from a performance career to balancing running a singing school with being professional freelance, session vocalists. So how did they do it? Learn about the […]

79 – Before You Start Your Business

May 12, 2022

Is being passionate about your product or service enough to warrant starting a business? What about skill or quality – if your product or service is ‘the best’, does that mean you should start a business selling it? A successful business requires more than just passion, skill and an amazing product or service. Paul Sweeney (Pretium Solutions) […]

78 – Should I Start a Business?

April 28, 2022

Do you have a great business idea, but not sure where to start? Are you confused about what you need to do first? If this is you (too many questions and not enough answers) then you are in the right place! Paul Sweeney, chartered accountant and business advisor, explores what you need to know before […]

77 – Law @ Work

April 20, 2022

As a business owner, have you ever avoided getting advice because it was too expensive, then had to fix up a legal problem which cost even more money? Have you turned down opportunities because getting advice was too hard and too expensive? Do you worry about being appropriately covered for risk but not sure who […]

76 – Practical Ways Employers Can Look After Their Employees’ Wellbeing

April 20, 2022

As an employer, what are you doing to look after your employees? These days, employers are investing more into employee wellbeing than ever before. Employee relations and getting the most out of your employees is one of the most critical things for any business, but it’s particularly important for small businesses. Paul Cripps from PK […]

75 – Black Dog Institute – Creating a Mentally Healthier World

April 20, 2022

How can we support better mental health in our communities and workplaces? What training is available to help workplaces promote mental health and recognise when someone needs help? Who can you turn to if you are worried about the mental health of someone at work or at home? Michael van Dyk from The Black Dog […]

74 – You Really Do Have Time to Work on Your Business

April 20, 2022

Do you feel like your days are spent running from one thing to another and never getting anything done? Do you look at those 5 and 10 minute gaps between speaking to this client and invoicing that client and picking the kids up from school and think, “That’s not enough time to do anything, why […]

73 – Why You Need to Know How to Increase Revenue to Be More Profitable

April 20, 2022

What is revenue and why is it so important? Let’s start with looking at profit. Profit is the outcome; the end result. It’s quite simply what’s left over from your revenue when you deduct your expenses. Profit is the final score. Just looking at the final result and saying how much you want it to increase won’t make any […]

72 – How Do You Determine Your Business Strategy?

April 20, 2022

How do you determine what your business strategy and plan should be? How do you identify what your successful business should look like? What goals and targets should you set for your business this year? The first question you should be asking is ‘why?’ Asking ‘Why’? Has become a key process for business owners, made […]

71 – How to Fund Your Research and Development Project

April 20, 2022

Did you know there are many grants and  incentives to help fund early stage innovation companies? And small and medium businesses can access them – they are not just for the large companies. Peter Towers from ESS BizTools explains what opportunities are available around research and development. Find out about the application process and steps […]

70 – Why Business Owners Need to Use Superannuation to Plan for Retirement

April 20, 2022

Planning for your retirement? Or do you look at retirement as something to think of ‘down the track’? Many business owners don’t plan properly for their retirement. And many rely on selling their business to fund their retirement. But will that provide the lifestyle that you’ve been dreaming of? Find out what else you should […]

69 – Meet Airwallex – Australia’s Fastest Growing Fintech Unicorn

April 20, 2022

Is your business losing profits to expensive and unnecessary FX conversions? These costs are often ‘hidden’ but can go up to 5% each time you bring money back, or pay global expenses. In this episode we talk to Henry Broad from Airwallex who have developed a solution to this problem. Essentially, Airwallex provide a cheaper […]

136 – Unlocking Opportunities: Navigating Business in Uncertain Times

There’s so much uncertainty in the world and it can feel hard to confidently lead your small business when the path ahead is unclear. Today we’re joined by Jim Mills, the managing director of Merit Planning Hills, to look at some strategies to help guide businesses during difficult times. Jim looks at some of the […]

137 – Adapt or Vanish: Navigating Business Disruption in the Age of AI

What should business owners do when new technology threatens to derail their business? Close down or find a new path? This was the dilemma experienced by professional copywriter Leanne Shelton (Write Time Marketing). With the avalanche of artificial intelligence taking over much of content creation, Leanne made the challenging decision to pivot her business and […]

138 – Are You Paying Too Much Tax? Unlock The Power of End-of-Year Tax Planning

Do you feel confused about what you should be doing for your business at the end of the financial year? Do you feel pressure to buy, buy, buy with the EOFY sales? Or do any of these concerns  around business taxes sound familiar? Scrambling to find the cash to make your tax payments Withholding spending […]

139 – Mastering Business Storytelling with Video Marketing

In this episode of “The Business Behind Your Business” podcast, host Paul Sweeney interviews Dave Power, the founder of Power Creative, to explore the transformative power of video storytelling for business owners. With over 25 years of experience, Dave shares his insights on how to effectively use video to promote and grow your business by […]

Preparing for End of Financial Year EOFY

Podcast highlights to help you prepare for the end of the financial year At The Business Behind Your Business, we try to cover topics that matter most to you as business owners. A common question we hear as accountants is, ‘What do I need to be doing for my business at the end of the […]

140 – Stay on Top of Your Numbers: Expert Tips for Small Business Owners

In this episode of “The Business Behind Your Business,” we discuss the critical importance of understanding your financial figures as the year comes to a close. With tax season approaching, maximising your returns and profits is crucial, but many business owners often overlook the need to stay on top of their financial data. We highlight […]

141 – The Great Wealth Transfer

In this episode of “The Business Behind Your Business,” host Paul Sweeney discusses the concept of “The Great Wealth Transfer” with his guest, Inbam Devadason, a seasoned financial advisor with over 30 years of experience in the financial services industry. Paul and Inbam look at the significant demographic shift in business ownership in Australia, where […]

142 – Breaking Barriers: Overcoming Common Business Growth Excuses

In this episode of “The Business Behind Your Business,” host Paul Sweeney dives into the common excuses that hold business owners back from achieving profitable growth. What is stopping your business from achieving “Better Business Profits than 70% of Your Competition”? Paul explores actionable strategies to overcome these barriers. Discover how to move beyond the […]

Make 2025 Your Business Best Year Ever

Make 2025 Your Best Business Year Ever: Top Tips for Business Growth, Profit, and Cash Flow from Our Podcasts Are you ready to make 2025 the best year for your business? We’ve got you covered! In this blog, we’ve gathered the best advice from our top podcasts to help you take your business to the […]

143 – Spotting Employee Red Flags: Navigating Employment Challenges in SMEs

Employee issues can drain time, resources, and morale from your business. By addressing these red flags early and effectively, you can maintain a positive workplace environment and ensure your business thrives. Our experts James Frank and Raj Nathoo discuss the common issues that arise with employees in small and medium-sized businesses. From legal compliance and […]

144 – Smart Cost-Cutting Strategies to Boost Your Business Profits

Discover proven cost-cutting strategies that can significantly increase your business profits without sacrificing quality. In this episode of ‘The Business Behind Your Business,’ we dive deep into practical tips and techniques to streamline your operations, reduce overheads, and drive sustainable growth. Some of the strategies include: Assess Current Expenses Negotiate with Suppliers Optimize Operational Efficiency […]

145 – Using AI for Business Success

In this episode, we dive deep into the world of artificial intelligence (AI) with industry expert Josh Thomas, co-founder of Anabots AI. With over 15 years of entrepreneurial experience, Josh shares practical insights on how small and medium-sized business owners can harness the power of AI to boost efficiency, improve decision-making, and drive business growth. […]

146 – From Overworked to Architect: Bradley Hamner’s Blueprint for Business Freedom

In this episode of “The Business Behind Your Business,” host Paul Sweeney sits down with Bradley Hamner, a seasoned business growth coach and founder of Blueprint OS. Bradley shares his personal journey from being overwhelmed by the day-to-day grind of running a business to becoming the “architect” of a thriving, scalable company. They dive into […]

147 – Scaling with Structure: Garrett Delph on Fixing Chaos in Business

In this insightful episode, Paul Sweeney speaks with Garrett Delph, founder of Clarity Ops, about a common challenge many business owners face—micromanagement and its detrimental effects on scaling a business. Garrett explains how micromanagement stems from a lack of organizational infrastructure and accountability structures, often leading to stress, poor performance, and high employee turnover. Garrett […]

148 – Why 80% of Marketing Fails: The Strategic Missteps Businesses Make

In this episode of The Business Behind Your Business, host Paul Sweeney sits down with marketing expert Kerim El Gabaili to explore why 80% of marketing efforts fail for small and medium-sized businesses. Drawing on his experience as the Managing Director of a leading marketing agency, Kerim discusses how businesses often skip vital strategic steps, leading […]

149 – Cracking the Code: Quality Certification Simplified

In this episode of “The Business Behind Your Business,” host Paul Sweeney talks with John Mason from QualityIQ about the importance of quality certification and how it impacts businesses of all sizes. They explore the evolution of quality standards, particularly ISO 9001, and how they have shifted from being overly prescriptive to more flexible, allowing […]

150 – Building Wealth Beyond Business: Property Strategies for Business Owners

In this episode, Paul Sweeney talks with Charles Zerafa, a finance expert specialising in wealth creation strategies for business owners. Charles explains how investing in commercial property can help business owners build wealth outside of their primary business, while also minimising risks and leveraging tax benefits. They discuss strategies like using superannuation for property investments, […]

151 – Breaking Free from Day-to-Day Operations: Systemise Your Business

In this episode of The Business Behind Your Business, host Paul Sweeney speaks with James Brown, a certified systemologist and business operations expert, about the transformative power of systemology in small and medium-sized businesses. They explore how business owners can move from working in their business to on their business by implementing structured systems. James […]

152 – From Burnout to Brilliance: Transforming Workplace Culture

In this episode of The Business Behind Your Business, host Paul Sweeney discusses the pervasive issue of burnout with leadership expert Trudy MacDonald of Talent Code HR. Together, they unpack how COVID-19 transformed workplace dynamics, fostering exhaustion and disengagement among employees and leaders alike. Trudy identifies the root causes of burnout, including lack of role clarity, […]

153 – From Strategy to Sales: Weekly Sprints for Business Growth

In this episode of The Business Behind Your Business, host Paul Sweeney welcomes Simon Severino, founder of Strategy Sprints, to discuss actionable sales strategies for small and medium-sized businesses. Simon shares insights from his 22 years of experience in sales strategy, including methods he used to generate over $2 billion in additional sales for his clients. […]

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